What is a narrative? ......... In other words, it is about occupying public space to disseminate enchanting stories that give pride of place to industry, multinationals, investors, billionaires, each greener than the last. Jean-Franç…
What is a narrative? ......... In other words, it is about occupying public space to disseminate enchanting stories that give pride of place to industry, multinationals, investors, billionaires, each greener than the last.
The future of the world, at least according to the head of the AtkinsRéalis firm, lies in nuclear power. This company, formerly known as SNC-Lavalin, has changed its name. The scandals that have affected her, she asserts, belong to the past.
For its campaign to promote atomic energy, AtkinsRéalis secured the services of two former prime ministers: Jean Chrétien and Mike Harris. In 2019, as revealed by Radio-Canada, Jean Chrétien had already gone so far as to propose, with astonishing lightness, storing foreign nuclear waste in Labrador. In a letter, the former prime minister wrote to a Japanese firm: "Canada has been the largest supplier of nuclear fuel for years, and I have always thought it would be appropriate for Canada to become, at the end of account, the steward and guarantor of the safe storage of nuclear waste after their first service cycle. »
No carbon neutrality without nuclear power , repeats the boss of AtkinsRéalis like an advertising slogan. We must replace fossil fuels, while doubling or tripling, thanks to nuclear power, the production of electricity, he pleads. There is no question, in this presentation, of rethinking a model of society based on an infinite expansion of consumption. Always more cars, as long as they are electric. Always more heating, regardless of the fact that our buildings are thermal sieves. In other words, what continues to matter is growth. And the increase in AtkinsRéalis' turnover is largely due to nuclear power, as noted by Le Devoir .
Last week, Minister Pierre Fitzgibbon reiterated again that he was not closing the door to the return of nuclear power. Since the arrival of Michael Sabia at the head of Hydro-Québec , the signals pointing in the direction of this revival have multiplied. "I think that as a government, in the ministry, at home, we must stay on the lookout for what is happening in nuclear power," the minister further affirmed in front of an audience of business people. To have such projects accepted, the minister specified that "you simply have to have a good narrative". In Quebec, he laments, "we have not had any narrative on nuclear power" since the closure of Gentilly-2 .
What is a narrative? In 1928, Edward Bernays, the founding father of the public relations and advertising industry, called these language elements capable of manipulating public opinion propaganda . This word ended up, as we know, having unfavorable connotations. Others were therefore substituted. Here is the latest addition, used in all sauces: the narrative . In other words, it is about occupying public space to disseminate enchanting stories that give pride of place to industry, multinationals, investors, billionaires, each greener than the last.
Pierre Fitzgibbon shows interest in mini nuclear reactors. The boss AtkinsRéalis also praises this technology, which is far from wonderful. Nobody says too loudly that these types of plants produce more nuclear waste per megawatt. These mini power plants would produce up to thirty times more radioactive waste than conventional nuclear power plants.
In his "narrative", the boss of AtkinsRéalis barely concedes that the management of radioactive materials constitutes a serious danger for humanity.
In Ontario, a large dump for radioactive waste was approved on January 9. Tons of heavy metals, dangerous radioactive elements, plutonium, uranium, etc. will pile up there for a century, not far from the Ottawa River. The whole thing promises to occupy, for eternity, an area equivalent to 70 National Hockey League ice rinks.
In France, 280 km of underground galleries are being built to store nuclear waste. To give an idea, the galleries of the Montreal metro total 71 km. This giant sarcophagus will be the largest construction site in Europe. In these galleries, the most dangerous waste will be able to spew radioactivity for 100,000 years.
So that the hydrogen and the fumes released from this collection of waste do not explode, it is necessary to continually ventilate. Which requires electricity. A power outage, if it lasts more than a week, could be catastrophic. Obviously, electrical problems, cataclysms, wars, terrorists, this will never happen in a hundred years. Not again in a thousand years, probably. Moreover, at the entrance to these sites, in what language should we warn future generations not to dig?
The speech of the boss of AtkinsRéalis is very similar to that which is also being given these days by the cereal manufacturer Kellogg's. Gary Pilnick, its CEO, is sad to see the cost of food soaring. However, he does not recommend reviewing the profit margins on which the food giants are fattening, nor the exploitation system which governs this surge in prices. He simply suggests eating cereal at dinner, so that consumers can lower their bills and cereal manufacturers can make more money. At the bottom of the scale, this makes no difference to the misfortunes of the majority. Agricultural producers in Quebec, for example, find themselves this year with the lowest net incomes since 1938, they say.
Nuclear industries operate according to the same elastic logic which consists of making money at all costs. Our dependence on automobiles and energy-intensive lifestyles suits them. And it is enough, to hear them, to continue to rush forward, head down, to escape from a reality that is ruining the future. Their technologies promise to fix everything. As long as you are willing to swallow their narrative first, like soft cereal .
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